Faaez Samadi
Jun 27, 2018

Google relaunches ad products suite

Doubleclick brand jettisoned as Google reorganises ad and marketing tools for better integration.

Google today announced the rebranding of its suite of advertising and marketing tools, in a bid to better integrate the services used by advertising clients and marketers. The move sees the Doubleclick brand disappear as its products are moved into these new brands.

The new tools will begin to be rolled out next month over a transition period.

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Google AdWords becomes Google Ads,...

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