Ad Nut
Jul 21, 2015

Filipino band hits charts with an ode to Singapore

From Philippines and Singapore: 'All the good things', for the Singapore Tourism Board by J. Walter Thompson Singapore

Filipino band hits charts with an ode to Singapore

The Singapore Tourism Board has scored a legit radio hit in the Philippines with a song written and performed by Philippines-based band Up Dharma Down. The song, "All the good things" focuses on the band's visit to the country—engineered by J. Walter Thompson Singapore.

 
 

As of Ad Nut's writing, the video has more than 375,000 views, 63,000 likes and 5,100 shares on Facebook. There's also a behind-the-scenes video available, and you can download the song if you like (it's not Ad Nut's cup of tea).

According to JWT:

Award-winning indie band Up Dharma Down’s song, “All the Good Things,” entered Philippines radio station Magic 89.9’s Top 30 chart on May 28, and climbed to number 14 in mid-June. The song, which is now at number 21, is about to enter its eighth week on this highly popular Top 30 chart. The song also hit No.7 on the country’s Mellow 94.7’s Top 10 on July 5. 

Source:
Campaign Asia

Related Articles

Just Published

5 hours ago

Whalar Group appoints Neil Waller and James Street ...

EXCLUSIVE: The duo will lead six business pillars and attempt to win more creative, not just creator, briefs with the hire of Christoph Becker as chief creative officer.

5 hours ago

Radiocentre: 'BBC Radio could not be funded by ...

Industry body for commercial radio analyses the viability of wholly ad-funded BBC Radio.

5 hours ago

Team behind Eugene the world-record egg sell rights ...

Eugene the egg was Instagram’s most-liked photo in 2019.

6 hours ago

Two generations, same Spotify playlist: Why ...

They might be separated by 30 years but the two generations have many similarities, says the Forsman & Bodenfors cultural strategist.