Clavis Insight services are already used by food & beverage, personal care, baby care, pet care and household product brands in North and South America and Europe to monitor, analyse and improve their online-retail performance.
Clients include Unilever, Kimberly Clark and General Mills.
The company develops and markets a cloud-based platform for delivering intelligence and analysis about the fast-growing e-commerce channel.
The insights and analytics are meant to help clients quickly identify right products, as well as landing-page content and placement needed to improve conversion rates, said Nicole Bernard, president of the China region at Clavis Insight.
Based in Shanghai, the new office will also support a customer base in the Asia-Pacific region.
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