Staff Reporters
May 3, 2018

Chinese and US consumers moving away from cash

TOP OF THE CHARTS: Latest JWT report says China is leading the way in payments and fintech innovation.

Chinese and US consumers moving away from cash

Millennials in China and the US are rapidly embracing new financial technologies and leaving cash behind, according to a new study from J Walter Thompson.

From the agency’s Innovation Group, ‘The Future of Money’ surveyed 1,000 consumers in each country. Findings include that 77% of Chinese consumers said they are interested in alternative banking and payments, while 61% of Chinese millennials would use internet-of-things devices to access banking services, versus 36% in the US.

Illustrating how China is leading the way in this area, Chinese consumers are also twice as likely as their US counterparts to have tried new payment systems, and are twice as likely to know about blockchain.

See more Top of the Charts

Click to enlarge the snapshots below:

 
 
 

Related Articles

Just Published

8 hours ago

Fred & Farid and the palette of AI possibilities

INSPIRATION STATION: Taking AI-generated art beyond the amateur hour, Fred & Farid redefines creative artistry for milestone anniversary celebrations.

8 hours ago

Asia-Pacific Power List 2023: Jan-Paul Jeffrey, Spotify

From localising campaigns to surprising fans with egg-cellent moments, Jeffrey’s marketing symphony in Southeast Asia is hitting all the right notes.

8 hours ago

A marketoonist’s hard truths about the industry

From shiny new distractions to fallacious funnels, cartoonist Tom Fishburne points out the obvious ridiculousness in our industry that most are blind to.

14 hours ago

'Legitimate anxiety': Anti-LGBTQ activists flex ...

Bud Light. Target. Kohl’s. Even Chick-fil-A. Brands know they could be the next to be targeted for celebrating Pride.