Ad Nut
Aug 5, 2015

AAMI's 'sexy' fireman apparently irresistible despite bumbling

From Australia: 'Lucky in love' for AAMI by Ogilvy Melbourne

AAMI's 'sexy' fireman apparently irresistible despite bumbling

Ad Nut doesn't pretend to understand human mating rituals. Case in point, this series of ads for auto-insurer AAMI. What does this woman see in this apparent doofus?

To be fair, the characters in the series are recognizable and the vignettes are pleasant enough to grab attention long enough for delivery of the company's messages. And it's not nearly as annoying as the earlier Rhonda & Ketut saga.

Ad Nut has put the three videos containung this latest love story in chronological order for you. The newest one is at the bottom. 

 

Source:
Campaign Asia
Tags

Related Articles

Just Published

3 hours ago

Lego builds full-scale Formula One grid in bricks, ...

As part of a multi-year global partnership with Formula One, Lego debuted 10 drivable, team-branded cars during the Drivers’ Parade—built from over 400,000 bricks and engineered to hit the track.

4 hours ago

Google introduces AI Max to search campaigns

Advertisers have seen a 14% ROAS increase after activating the campaign-level setting in their campaigns.

4 hours ago

History of GroupM 2003-2025: The world's largest ...

Campaign charts the WPP media arm's history amid ongoing change under global chief executive Brian Lesser.

23 hours ago

StackAdapt launches integrated platform to connect ...

Marketers can now use one workflow to trigger emails from ad views and personalise campaigns using real-time purchase signals.