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CASE STUDY: The sports retailer wanted to get more from its video ads, and sought to increase their personalisation and relevance.
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[email protected]
or call+852 3175 1913
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Industry leaders gathered for an off-the-record roundtable to discuss “The Role of Brands in improving People’s lives” hosted by AIA at the Cannes Lions International Festival of Creativity (Cannes Lions).
Sani's visionary leadership continues to position RHB Banking Group at the forefront of Malaysia’s financial sector, driving innovation and redefining industry standards.
A week after the festival closed, São Paulo-based DM9, part of the DDB network, withdrew three award-winning campaigns. Meanwhile, LePub’s New Balance case is under fire for unverifiable claims, and a Budweiser campaign by Africa Creative is facing criticism for skirting music licensing rules.
Cannes Lions first-timers pick out their highlights of the week.