wpp
Sharlene Wu replaces Jeff Kwek as CEO of Grey China
Former Proximity China CEO replaces Jeff Kwek, whose stint lasted only 18 months, due to family reasons, Campaign understands.
WPP, Publicis and Unilever back industry-wide plan to get to zero carbon by 2030
In the UK, AA, ISBA and IPA-headed Ad Net Zero held its first supporters' meeting.
Mark Read's WPP growth plan includes greater focus on Asia and agency integration
In a wide-ranging interview at Spikes Asia X Campaign, the WPP boss discusses the future structure of the network, the challenge of losing talent to tech platforms, and of course, is quizzed about Sir Martin Sorrell.
VMLY&R selects Isobar's Thomas Tearle as AUNZ CEO
Incumbent Jon Bird to become chairman in continuing top-level reshuffle across WPP's agencies.
Inside MediaCom’s muddled 2020
AGENCY REPORT CARD: For WPP’s media agency, 2020 was a year of contrasts. Even as the agency launched a series of new business innovations and did admirably on the people front, business was sluggish, and it struggled for traction.
Agency Report Card 2020: Grey
Grey is starting to make better use of its APAC staff and resources, helping the agency keep employees and stay profitable, but we’re missing clarity on how its merger with AKQA may help.
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