toyota
Is brand sponsorship enough for Asian sports?
As brands embrace grassroots support and local sports initiatives, the VP of Toyota Motor Asia explores how investments beyond ambassadorship are essential.
Toyota's compelling new campaign shines a spotlight on Asian athletes
Toyota and Dentsu Singapore champion Asian athletes aiming for global glory, embodying the spirit of making the impossible possible.
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Toyota set to end $600 million Olympic sponsorship deal
The Japanese giant is seeking to end its nine-year tenure with the Games, after becoming the first automaker in the world to sign a top-tier sponsorship contract in 2015.
ASA bans Toyota ad for encouraging environmentally damaging driving
Ad was created by The & Partnership, whose London offices were targeted by environmental demonstrators yesterday.
UK advertising watchdog bans Toyota and Hyundai electric car ads
The Advertising Standards Authority found the ads exaggerated the speed at which the electric vehicles could be charged.
A family gets sentimental about its car in new Toyota spot
A new film by Ogilvy Singapore and Hogarth Worldwide, and produced by Sweetshop.
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