Between zen chasers, bootcamp tourists and international jetsetters, businesses can attract and satisfy Chinese travellers through video sharing, livestreaming, and new travel packages.
Effective immediately, Dentsu will be HKTB's new global media partner for Asia Pacific, Europe and North America, taking over from Mindshare.
Hong Kong’s retail sales jumped 31.3% in February due to low 2022 figures and an upswing in tourist arrivals. But is it too early to get excited?
The new campaign is an extension of the state’s ‘Come Down for Air’ platform.
A toy unicorn named Louie and a stuffed kangaroo called Ruby forge an unlikely friendship as they make their way around Australia to see the sights.
'Come and say g'day' has been directed by The Greatest Showman's Michael Gracey.
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