tony fernandes

Mar 18, 2021

AirAsia claims its media business is taking flight

The brand wants its media offering to account for a tenth of revenue soon, and is working to convince brands and media agencies that it offers an attractive audience based on first-party data.

Jul 11, 2019

Tony Fernandes’ AirAsia plans: from airline to lifestyle brand

From digital banking and esports to restaurants, Fernandes talked about ambitious expansion goals for AirAsia at Rise conference.

Apr 13, 2018

'Now everyone can vote' with AirAsia

AirAsia can expect to sell more seats during peak travel period around polling day in Malaysia next month

Jan 10, 2013

CASE STUDY: How AirAsia increased brand scores by helping people realise their dreams

SINGAPORE - AirAsia used its first ‘Live it up in the air challenge’, a contest for flight attendant hopefuls, to improve brand awareness and showcase its fun, unconventional side.

Jan 4, 2013

Air Asia Expedia announces Kathleen Tan as CEO

SINGAPORE - AirAsia Expedia, the joint venture between AirAsia and online travel company Expedia, today announced it has named Kathleen Tan as chief executive officer.

Jul 13, 2011

AirAsia’s Fernandes to helm The Apprentice Asia

SINGAPORE – The Apprentice Asia has finally found someone to fill the all-important Donald Trump role - in the form of AirAsia’s Tony Fernandes.