Though it has been hyped prematurely, the 5G wave is starting to arrive, especially in China. MediaMonks Shanghai's business director and technical director offer a clear-eyed view of the ways it will change digital experiences.
In a time of intense flux, sweeping changes could affect everything from purpose to customer loyalty and cause an existential crisis for CMOs.
The network is launching a global technology group to support its agencies and enable more collaboration.
TOP OF THE CHARTS: Tech usage is on the rise, but they worry about the impact of its overt use on their health.
TOP OF THE CHARTS: Dentsu Aegis Network global study finds COVID-19 has led to a more positive relationship with technology, perhaps moreso in Asia.
We're seeing the rise of a new smart consumer, smart economy and a smart community in China.
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