tech bites
Tencent's music streaming platform Joox selects SpotX as SSP
TECH BITES: Asian music streaming platform, which already counts Coca-Cola, P&G and Unilever as ad clients, wants to scale its programmatic offering.
Japan law tightens regulation of major ecommerce players
TECH BITES: Law addresses concerns that tech giants are abusing their market power and leaving small businesses out of pocket.
Zalora and The Trade Desk strike attribution tie-up
TECH BITES: Partnership will enable brands to optimise campaigns on the fly, and will deliver a more personalised experience for shoppers, Zalora said.
App development firm Imaginato expands to Singapore
TECH BITES: Imaginato's founder believes many Southeast Asia companies are "late to the digital game".
Mobvista restructures units under Nativex brand; launches trading desk
TECH BITES: Mobvista will now umbrella its client services under the Nativex brand.
Rakuten launches advertising offensive
TECH BITES: Rakuten is pooling its resources into one advertising portal for the first time, amid growing competition from the likes of Amazon.
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