Nov 4, 2022

Adland reacts: What Elon Musk's takeover of Twitter means for advertisers

Super app or a 'Wild West'? Should advertisers be hopeful or concerned about the future of Twitter?

Aug 19, 2022

M&C Saatchi and the brutal complexity of (being) bought

Why the hold-up in the takeover process and where are things now? Campaign explains.

Jul 19, 2022

Twitter vs Musk: You can't handle the truth!

Twitter’s decision to force a $44 billion buyout in court runs high risks for both parties – a public courtroom spat won’t benefit Musk or Twitter’s reputation.

Jun 20, 2022

M&C Saatchi withdraws support for Next 15 takeover

Next 15’s current share price values M&C Saatchi at about £233.7 million, marking a significant decline on the original £310 million valuation.

May 2, 2022

M&C Saatchi’s record profits and forecasts put pressure on Vin Murria to increase bid

Board takes rare step of issuing 2022 and 2023 profit forecasts.

Mar 31, 2022

M&C Saatchi extends stand-off with suitor for another month

Latest ‘put up or shut up deadline’ passes with no new offer from Vin Murria.