spurs

Jul 14, 2022

Tottenham Hotspurs rides digitalisation, personalisation to retain fans

With a multitude of entertainment options, the 130-year old club has a fight on its hands to keep consumers—especially millennials—interested in the club, says executive director Donna-Maria Cullen.

May 15, 2020

Bending it like Beckham and living healthier, better, longer lives

Insurer AIA brings iconic footballer David Beckham and club Tottenham Hotspurs together in a purpose-driven campaign that will give them—and us—answers to nagging wellness questions.

Sep 6, 2019

“We want to be 100 years young”: AIA CMO

The insurer is celebrating its centennial this year, and Stuart Spencer is already focused on how the brand can get ahead in the next century.

Jan 14, 2013

Chinese sportswear brand Peak signs NBA player Tony Parker

HONG KONG - Peak Sport Products has signed an endorsement agreement with Tony Parker, a four-time NBA All-Star and point guard for the San Antonio Spurs.

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