With the world grounded, STB's top marketer has gone nimbly from aggressively promoting Singapore to the rest of the world, to supporting the embattled tourist trade.
The hospitality and tourism industries are some of the worst affected in the crisis – so how should they strategise their communications in this difficult time?
The tourism board has joined forces with Barbie to spotlight local talent.
As a key regional hub, Singapore is expected to draw in more business events and a few inaugural meetings in 2019.
The effect of the Trump-Kim summit is palpable.
The role of chief executive had been vacant since Lionel Yeo stepped down in May.
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