search

Premium
Why Google's claims about audio transcription matter for marketing
Premium
Apr 19, 2018

Why Google's claims about audio transcription matter for marketing

Google says it has nearly perfected the ability to transcribe audio into text, which has potential to impact voice search, retail environments and even creative teams.

Premium
Ecommerce the next frontier for search advertising in China: OMD
Premium
Jan 9, 2018

Ecommerce the next frontier for search advertising in China: OMD

A study from OMD China points to the growing importance of ecommerce sites in search advertising.

Premium
Voice search will upturn everything you know about SEO
Premium
Dec 13, 2017

Voice search will upturn everything you know about SEO

Hi Siri? Tell me about OK Google.

Premium
Google introduces voice based search within analytics
Premium
Jul 20, 2017

Google introduces voice based search within analytics

Democratizing access, Google has launched a voice based interface for users of Google Analytics, lowering barriers to entry for those unqualified or unfamiliar with the system.

Premium
Google: Engage brands
Premium
Jul 17, 2017

Google: Engage brands "all the way to the checkout"

Google and Kantar TNS underscore how brands have the chance to engage consumers all through their purchase journey thanks to mobile, though being top of mind is still critical.

Premium
The cannibalisation of organic search
Premium
May 9, 2017

The cannibalisation of organic search

Advertisers are paying more and more for clicks that were once free, writes a partner at Gain Theory.

Campaign Jobs

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins