With COVID ongoing and no plans for China to reopen its borders, how can these brands connect with affluent shoppers?
Pepviz uses advanced analytics, data science and more to reach shoppers in a personalized way.
Ahead of Singles Day, many multinational brands find themselves still trying to keep up with the omnichannel footprints of Alibaba and JD.
GLOBAL - Emerging markets accounted for almost half of the world's 50-fastest growing retailers over the 2006-2011 period, according to Deloitte's 2013 Global Powers of Retailing report.
HONG KONG - Online shopping is not only getting more popular, it is going mobile, and this creates both opportunities and implications for local retailers.
BEIJING - Fleishman Hillard has been appointed by Gome, one of the biggest electronic appliances retailers in China, to handle its public relations, sources familiar with the agency confirmed.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins