ramadan

Apr 10, 2024

The must-see Hari Raya campaigns that capture the spirit of the holiday

Moving, heartwarming and impactful, check out how brands like Petronas, Malaysia Airlines, RHB Bank, Prego, Safi and others are capturing the true spirit of Raya.

Apr 4, 2024

RHB's latest Hari Raya campaign focuses on forgiveness

The film by FCB Shout tells the story of celebrated Malaysian lawyer Ahmad Zaharil Muhaiyar.

Mar 22, 2024

Navigating the blurred lines of faith and consumerism during Ramadan

A Moonfolks whitepaper out of Indonesia looks at how brands navigate the festive spending surge while respecting mindful consumption during the Muslim holy month.

Apr 20, 2023

Heinz ABC extols the virtues of 'mom-made' meals in Indonesian Ramadan campaign

AD BRIEF: This film from Leo Burnett Indonesia supports a partnership with the Food Bank of Indonesia along with other FMCG and retail brands to distribute 125,000 meals for Sahur and Iftar.

Apr 10, 2022

Adland should offer real flexibility during Ramadan

Flexibility for employees who observe Ramadan goes beyond flexible working, according to campaign manager Yusuf Muhammad.