pitches

Apr 3, 2020

Adland 'open for business' as agencies continue to pitch during pandemic

But experience of delays or cancellations is widespread, according to survey conducted by ID Comms.

Nov 24, 2019

Grueling pitch conditions to stay until marketers shift disrespectful power dynamic

The fact of the matter is the clients hold all the cards. They always have, says the CEO of Media Sherpas.

Nov 22, 2019

Creative abuse, conflicts of interest and obnoxious pay terms: Pitching descends into 'Wild West without boundaries'

Agencies and consultants say there's been an uptick in bad behavior on the marketer side -- here's what needs to be done to course-correct.

Aug 13, 2019

WPP sees 'slightly subdued' new business outlook for big pitches

No 'material change' in the threat from consultants such as Accenture.

Nov 28, 2018

Flawed pitch process harming advertiser value: Study

ID Comms and the 4As found that media pitches are in a state of turmoil because of a lack of clarity and communication.

Nov 20, 2018

The power of 'no'

For agencies, remembering to refuse when necessary can have positive impacts.