pepsico

Apr 10, 2022

PepsiCo India ends association with WPP after 30 years

Wunderman Thompson, Mindshare, and Autumn Grey will not participate in the re-pitching process.

Apr 7, 2022

Publicis drinks in PepsiCo China media win

The account moves from Mindshare to a dedicated Publicis Groupe unit, led by Zenith, that will handle planning and buying for all the company's beverage and food brands for three years.

Mar 9, 2022

How brands are supporting women in remote Chinese villages

Brands and platforms like PepsiCo, Alibaba, Tencent, ByteDance and Bilibili have stepped up support through CSR programmes while encouraging online consumer education and interaction.

Nov 14, 2021

PepsiCo poaches Mars Pet Nutrition CMO Jane Wakely for key marketing role

Wakely worked at Mars for 20 years in various marketing leadership roles.

Nov 2, 2021

Pepsico's Pure Leaf wants you to say “no” more

The iced tea brand will provide $100,000 to women entrepreneurs to help lighten the load.

Sep 9, 2021

PepsiCo launches data practice to help food and beverage retailers grow

Pepviz uses advanced analytics, data science and more to reach shoppers in a personalized way.