The media holding group promoted Megan Pagliuca to chief activation officer to lead the charge.
Previously COO, Zhao fills the role vacated by Anna Chitty in September.
Promotion sees APAC COO of OMD return to Thailand to run operations at the Omnicom Media Group level.
TOP OF THE CHARTS: Hong Kongers watch 67 hours of video a week, as eyeballs shift to social-media sites at the expense of free TV, according to a new report from Omnicom Media Group.
Fuse's former strategy director, Jonathan Drakes, will helm the sports and entertainment practice in the region, with Tuborg signed up as first client.
The new specialist offering is aimed to help brands improve their digital availability across online marketplaces.
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