music
Vivaldi's Four Seasons reimagined for 2050 with climate data
INSPIRATION STATION: AKQA and Jung von Matt incorporate weather data and forecasting into Vivaldi's renowned score to make the impact of climate change audible for symphonygoers.
Lay’s spreads cheer with pseudo-rap Christmas tune
In a new music video for the brand, BBDO Guerrero decks Filipino crooner Jose Mari Chan in an ugly Christmas sweater and heavy jewellery.
Skip the cheesy jingles with these unique Japanese tunes
INSPIRATION STATION: Two years in the making, music agency Syn has just released a new collection of modern Japanese music for commercial licensing. Enjoy a sampler.
Beauty brands: You should be scrambling to get in the live music game
Fans want marketers to show up and guide their self-care, fashion and beauty journeys, according to a new report by Live Nation.
Mastercard's single is a priceless moment in musical history
Is a brand releasing a song really as absurd as it sounds?
'We have 24 hours. We forgot about music. Can you have it ready by tomorrow?'
At Spikes Asia, David Guerrero of BBDO Guerrero and Nick Wood of Syn Music urged brands to stop treating music as an afterthought and predictable choices.
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