2 days ago

40 Under 40 2022: Rogier Bikker, MediaMonks

Bikker’s USP lies in pushing creative boundaries to bring fresh ideas to the table that are deeply rooted in local Chinese culture, and always executed at a high level of craft.

Nov 21, 2022

Sorrell: Clients still placing cautious, selective bets amid global instability

The executive chairman of S4 Capital says macroeconomic headwinds will undeniably have an impact, forcing brands to become more strategic.

Nov 7, 2022

Women to Watch 2022: Marie-Celine Merret Wirstrom, MediaMonks

A former dancer, producer, and event manager, Merret Wirstrom’s trailblazing career includes building MediaMonks ANZ from scratch as employee number-one.

Oct 25, 2022

How to use strategy to power agile marketing

In an era of shifting consumer behaviour and an unpredictable global economy, strategy plays a fundamental role in agile marketing.

Oct 3, 2022

What brands can learn from drama school about creating games

Emotions and listening skills are important when creating games.

Sep 26, 2022

Is this what it’s like to check into a hotel in the metaverse?

Marriott-owned Moxy Hotels has launched a campaign where travellers can interact with mixed-reality experiences in various key areas in its properties.