PR will be a core service inside S4 content agency MediaMonks.
When Sir Martin Sorrell acrimoniously left WPP after three decades in 2018, he responded immediately by launching S4 Capital. Two years later, it is worth £2 billion. Campaign went to visit him to discuss what drives him and why he keeps attacking his old company.
Asia leads the way in gross profit as Sir Martin Sorrell's venture reports accelerating growth through the summer despite the pandemic.
Sir Martin Sorrell's also hired former Ogilvy CEO Miles Young as a non-executive director.
The S4 Capital chief remains bullish about a Q4 recovery.
Like-for like revenue rose 41% in what Martin Sorrell called an "outstandingly successful" first full financial year.
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