SPIKES ASIA - BBH Shanghai’s chief creative officer Johnny Tan believes that a lot of good ideas fail to develop into something tangible due to poor presentation.
SINGAPORE - Steve Elrick (pictured), regional executive creative director of BBH Asia, is leaving the agency after 15 years.
Mentos has rolled out a new ad campaign featuring a love story with an unexpected twist that will blow you away.
The World Gold Council (WGC) is bringing an integrated campaign for its K-gold brand to China, encouraging young women to mix gold with fashion.
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