john hegarty

3 days ago

John Hegarty invests in freelance matchmaking service Genie

BBH co-founder says AI interface that matches briefs to creatives is "the answer" to the ad industry's need to "access the growing freelance workforce with speed and effectiveness".

Aug 5, 2020

Sir John Hegarty would like to see you. Yes, you

A new VR initiative by BBH gives creatives access to advice and general wisdom from the ad legend.

Dec 5, 2016

Hegarty: 'Adland overly worships at the altar of youth'

By worshipping at the altar of youth, adland will struggle to move forward. Other creative industries do not have this problem, Sir John Hegarty tells Campaign.

Jul 7, 2014

R.I.P. Big Data (2001-2014)

The term 'Big Data', like many terms glommed onto by marketers, has jumped the shark.

Jun 25, 2012

Cannes 2012: Dan Wieden and John Hegarty on making the work better

CANNES – Thirty years ago, on April 1, two maverick agencies, BBH and Wieden+Kennedy, were born on different continents with striking similarities beyond the twin birth dates.

May 24, 2011

John Hegarty to receive inaugural Cannes honour

GLOBAL - Sir John Hegarty, BBH founder and worldwide creative director, will receive the first-ever Lion of St Mark award at this year’s Cannes Lions International Festival of Creativity. The new award celebrates and honours “a long and outstanding contribution to creativity in communications,” organisers said.