A visual feature charting 100 years of marketing from two of the world's biggest feminine care brands, Kotex and Tampax, shows how long it has taken to break the taboo of periods.
Reviewing the five best-performing International Women’s Day campaigns that went viral and built allyship with Chinese female shoppers.
Burger King’s top marketer says its meaning was lost in translation but it is ‘learning for the next time'.
So many brands want to 'empower' women and give them confidence, but this is its own form of stereotypical advertising, Dentsumcgarrybowen's joint ECD says.
From surgical instruments to crash test dummies and virtual assistants, gender biases and stereotypes have been built-into products causing real harm, says the co-founder of Elephant Design.
Campaign asked industry professionals to weigh-in on the best ways for brands to mark International Women's Day.
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