iwd
The return of the Gender Pay Gap Bot
Co-creator of the Twitter bot account discusses how organizations have responded and how the account’s second year underscores change.
The duality of women’s history
During this year’s Women’s History Month, the CEO of global design firm Turner Duckworth reflects on the unexpected support systems that made her the person she is today.
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'Why I look forward to the day we won't need an International Women's Day'
What happens to the hashtag-trending, slogan-centric marketing activities a day after IWD? Do we forget that women make up only 4% CEOs, 10% CFOs, and 5% of regional board members in APAC, questions SentinelOne's Liz Drysdale.
Chinese brands that stepped up their International Women's Day actions
While many use IWD as another shopping festival opportunity, local marketing experts see a change in the gender equality dialogue.
Gender pay equity: why should organisations care?
Not doing anything about pay equity can be costlier than taking action. Forsman & Bodenfors' Michele Prota reminds firms that the overlooked gains of gender pay equity can hurt all, not just women.
Female marcomms founders in APAC on paving the way forward
As part of our ongoing International Women's Day coverage, Campaign speaks to 10 women entrepreneurs in the marketing communications industry about breaking gender barriers and stereotypes.
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