Creative Minds: Why Ng Mei Mei’s perfect day is a rainy one
Get to know the creative group head at Iris Singapore who started a cookie business during the pandemic that forced her to go without sleep for 50 hours.
Behind the 'overly successful' launch of Trust Bank in Singapore
The marketers behind the new digital bank by Stanchart and FairPrice Group explain how accessibility, incentives and attention to user journeys ignited astronomical success that 'most other banks take a year to achieve'.
Starbucks unveils last campaign by Iris
The spot follows a woman’s creative business venture.
Iris mourns 'inspirational' co-founder Sam Noble
Former strategy chief and deputy CEO dies of bowel cancer at 47 years old.
Creative Minds: Vanessa Tan follows her overactive imagination
The senior copywriter and group creative head at Iris Singapore answers 11 of our questions. Learn about how she used to bother her parents at work, the job that nearly stole her soul, and the adorable career path she had in mind as a youngster.
Is the bloom off the Iris network?
AGENCY REPORT CARD: Following a tough 2020 and the departure of its longtime APAC leader in 2021, Iris is in transition. Is the network set up for future growth?
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