healthcare
St John campaign uses siren song to good effect
A simple, new campaign from 303 MullenLowe aims to reduce the number of non-essential calls that emergency ambulance services receive.
Healthcare marketers won’t be left behind in the metaverse
Marketers were slow to jump on the social-media bandwagon, but it’s a mistake they won’t be repeating when it comes to the metaverse.
Healthcare PR teams are facing a critical talent crunch
Can healthcare comms be sexy? To crack a serious talent shortage, agency leaders are finding creative ways to make the field more attractive for prospective talent—and looking beyond traditional PR to shop for talent.
Edelman Trust Barometer: Trust in healthcare plummeted amid pandemic
A majority of the public worry healthcare has become politicized, and trust in the sector varies depending on income, race and political party.
Diversity in healthcare marketing nowhere near enough
The ANA/AIMM report on diversity in marketing paints a picture of an industry making slow progress, but systemic change is needed.
Diversity in healthcare marketing nowhere near enough: ANA
The US report on diversity in marketing paints a picture of an industry making slow progress, but systemic change is needed.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
2.jpg&h=334&w=500&q=100&v=20170226&c=1)
