Jan 2, 2019

Harbin introduces Zhang Yishan to his future self

Eschewing scare tactics, the beer brand opts to show the upside of not drinking and driving.

Dec 18, 2017

Harbin explains cloud-based beer origin

A VFX-heavy spot by BBH Shanghai, Eight, and Fin Design + Effects.

Aug 18, 2016

Harbin Beer orchestrates cross-border games, literally

The brand staged games at China's border with five neighbouring countries. But it's really about the beer.

Apr 15, 2014

Beer-soaked friends kick off World Cup campaign for Harbin

CHINA - Harbin Beer, through BBH China, is beginning a FIFA World Cup-themed campaign with a spot created specifically for Hei Long Jiang Province, the brand's point of origin.

Mar 14, 2014

AB InBev pitch: AKQA grabs Budweiser, IM2.0 holds Harbin

SHANGHAI - Budweiser’s social-media and digital accounts go to AKQA, while Anheuser-Busch (AB) InBev’s incumbent, VML IM2.0, retains the Harbin account.

Dec 6, 2013

AB InBev calls digital and social pitch in China

SHANGHAI - Anheuser-Busch (AB) InBev is conducting a digital and social pitch in China, to which it has invited a number of multinationals and local agencies including current partners VML IM2.0, Isobar and VGO, Campaign Asia-Pacific has learned.