group m
Big tech bleeds, Southeast Asia ad tech hit, but not as hard
While marketing and ad spend is the first to be slashed in the wake of economic uncertainty, experts are optimistic about a milder brunt for Asia, however, firms need to future-proof themselves to withstand the downturn.
WPP upgrades forecast after GroupM and PR fuel Q1 growth
No major reductions in client spend despite economic uncertainty.
Sonali Malaviya replaces Anand Chakravarthy as Essence India MD
She most recently led the agency’s Google business in India and Southeast Asia as senior vice president, client services.
OMG wears Hearts on its sleeve
By signalling the entry of Hearts & Science into Asia, Omnicom Media Group is laying out a very different regional growth strategy from GroupM.
GSK splits media between Group M and Omnicom
GlaxoSmithKline has divided the bulk of its estimated US$1.56 billion global media planning and buying account between Group M and Omnicom Media Group.
OMD and IPG tipped to retain Johnson & Johnson business
ASIA-PACIFIC - Following a global media review, Johnson & Johnson is tipped to have retained OMD, part of the Omnicom group, and the Interpublic Group as its media agencies in Asia-Pacific.
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