“It’s beginning to look a lot like climate change”.
Ogilvy Hong Kong and Dentsu Jayme Syfu win Gold in the Outdoor category at Cannes.
Brands can avoid guilt by association with unethical practices by adopting a policy of sustainability and transparency.
GLOBAL - Some fashion brands are responding to the challenge of a campaign launched by environment advocacy group Greenpeace, which calls out fashion brands such as Calvin Klein, Giorgio Armani, Zara, and Victoria’s Secret for purveying "toxic" products.
SEOUL - The inaugural campaign for Greenpeace in Korea, created by DDB Group Korea, goes against the grain for environmental issues advertising, bypassing gloomy visuals in favor of a lighter animated style.
SHANGHAI - Greenpeace has kick-started a mobile game app campaign ‘NoGeMo’ to raise awareness of genetically engineered (GE) food in China.
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