gdpr

Apr 25, 2022

How marketers can future-proof their brands in a privacy-first era

Faced with the public’s growing concerns over data privacy, stringent legislation and plans to phase out the third-party cookie, Ben Poole charts out how marketers must rethink their strategies.

Feb 7, 2022

GDPR: It's all illegal

THE AD CONTRARIAN: What will happen now? My guess, the IAB will come up with some new horseshit that will take years to litigate while the adtech industry goes merrily along screwing the public.

Dec 17, 2020

Advertising practices that fall under privacy laws: A guide for APAC marketers

GDPR and other privacy laws should not be relegated to compliance departments—data collection practices that powers advertising on the internet sits at the heart of these regulations and requires the attention of marketers.

Oct 19, 2020

Influential Euro regulator rules online advertising in GDPR breach

Belgium's APD-GBA is the lead enforcer on internet privacy for the European Union, so its findings will be seen as significant across the Continent.

Feb 21, 2020

Facebook rolls out data portability tool

Data portability forms a cornerstone of GDPR, and is expected to be more widely regulated this year.

Nov 27, 2019

IAB joins Google in proposing bid-request limits to clean up real-time bidding

Amid ICO investigation, digital ad industry trade body wants to minimise 'potential risks that content categories can pose'.