galaxy
Lil Mayo the alien returns in Samsung’s creator-focused global campaign
A tattoo artist, a rap duo, and skate crew are among the "social savvy creators" that feature.
5 things Samsung must do to salvage its reputation
Killing off the hazardous flagship is just the beginning of what has become the brand’s biggest crisis to date, say industry experts.
Samsung kills off Note7
Updated: Company has now confirmed it will permanently end production.
Samsung halts production of troubled Galaxy Note 7
Embattled technology company takes decision due to ongoing safety issues, according to leading Korean news agency.
Samsung recall: an exercise in 'bold and brilliant' crisis management
The courage to take the huge decision to globally recall its Galaxy Note 7 smartphone, and the speed at which Samsung moved, has drawn plaudits from PR experts.
Extraterrestrial monkey sparks wake-up call about lack of creativity in 'Copycat China'
MAINLAND CHINA - Commercial real estate developer Soho China's branding campaign for the launch of the Galaxy SOHO in Beijing was not what it first seemed—involving a monkey from outer space that beseeched the country to stop being a copycat empire.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins