Apr 9, 2021

Lil Mayo the alien returns in Samsung’s creator-focused global campaign

A tattoo artist, a rap duo, and skate crew are among the "social savvy creators" that feature.

Oct 12, 2016

5 things Samsung must do to salvage its reputation

Killing off the hazardous flagship is just the beginning of what has become the brand’s biggest crisis to date, say industry experts.

Oct 12, 2016

Samsung kills off Note7

Updated: Company has now confirmed it will permanently end production.

Oct 10, 2016

Samsung halts production of troubled Galaxy Note 7

Embattled technology company takes decision due to ongoing safety issues, according to leading Korean news agency.

Sep 6, 2016

Samsung recall: an exercise in 'bold and brilliant' crisis management

The courage to take the huge decision to globally recall its Galaxy Note 7 smartphone, and the speed at which Samsung moved, has drawn plaudits from PR experts.

Dec 14, 2012

Extraterrestrial monkey sparks wake-up call about lack of creativity in 'Copycat China'

MAINLAND CHINA - Commercial real estate developer Soho China's branding campaign for the launch of the Galaxy SOHO in Beijing was not what it first seemed—involving a monkey from outer space that beseeched the country to stop being a copycat empire.