fraud

Feb 3, 2021

Epsilon elder fraud case raises questions for holding companies

The case makes it worth reconsidering potential liabilities for agencies as privacy laws shift.

Nov 19, 2020

Ex-staffer arrested for allegedly defrauding Hakuhodo DY Media Partners via fake advertising orders

Tokyo police have arrested an employee suspected of orchestrating up to JPY 700 million (US $6.7 million) in fake billings.

Aug 20, 2020

CTV fraud skyrockets worldwide

Connected-TV apps have seen a spike in fraud even as overall fraud has declined from 2019, according to a DoubleVerify report.

May 7, 2020

Programmatic market a 'mess' with half of money still not reaching publishers

In a first-of-its-kind study, ISBA and PwC found that only 12% of ad impressions can be accounted for.

Feb 3, 2020

Measurement, transparency, scarcity of supply among APAC marketers' 2020 concerns

Marketers across APAC are excited about CTV but cite measuring business outcomes, a lack of premium inventory, social-media transparency among chief concerns for 2020.

Oct 15, 2019

‘Brushing’ up on the fake review problem in Asia

As ecommerce exposes more brands to review fraud, we look at the size of the problem and how to mitigate it.