REGIONAL - A.S. Watson Group (ASW) has announced the results of its regional pitch: the retailer will consolidate its regional media account under OmniCom Media Group (OMG) agencies PHD and OMD.
REGIONAL - ZenithOptimedia and PHD are awaiting an imminent decision from A.S. Watson, which called a regional media pitch in June.
HONG KONG - HTC, Nokia, Motorola, Fujitsu, Epson, Sony, and Microsoft have all joined forces with retail electronics chain Fortress to roll out a Facebook role play game with a ‘Back to school’ theme.
HONG KONG - Carat Hong Kong has hired Susanna Chow, previously business director of OMD Hong Kong for nine years, to a parallel role following a career break.
HONG KONG - AS Watson Group has called a review of its media account in Hong Kong.
Fortress, an electronic appliances retail giant in Hong Kong, is launching a branding campaign to refresh its image and increase presence in the local market.
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