Jan 24, 2024

Fortnite takes on Alzheimer’s in awareness campaign targeting Gen Z gamers

The campaign targets young gamers in Spain and allows players to experience the symptoms of the incurable disease, including disorientation, memory glitches and space dissociation.

Dec 15, 2023

Branded Roblox games got 1.8 billion visits in 2023, report finds

An industry report from Gamefam shows how brands performed in gaming’s most popular platforms.

Sep 8, 2023

Netflix and Enthusiast Gaming bring One Piece to Fortnite

The Battle-Royale style game map is inspired by the live-action version of the popular manga series.

Jun 27, 2023

Wimbledon serves up Fortnite experience for younger fans

A set of gaming activations also includes a revamped mobile app and updated Roblox experience.

Mar 17, 2023

Heinz launches tomato and soil awareness campaign in Fortnite

Players will have access to Heinz’s 'SOS tomatoes' island from 16 March.

Sep 22, 2022

Kill them with kindness, says this Fortnite tournament

In a bid to tackle cyberbullying, DDB Group Australia designed a gaming tournament that rewarded prize money to the kindest gamer.