In his first interview since becoming Unilever's global personal care CMO, he details how the consumer goods giant is evolving hygiene products into wellness products and is embedding sustainability in its brands while facing growing local competition.
AD NUT'S RANT OF THE WEEK: Baby Dove's #RealMomsVillage proposes it can be a place where mothers in the Philippines can 'unwind, socialise and be productive all at once'. But do new mothers have time to 'gain incentives' in the metaverse?
The first video features teenage daughters and their mothers.
Dove and McCafe team up to let customers experience a 'latte bathing pool' and extra frothy coffees in a unique brand collaboration.
The EVP of Unilever’s near $10 billion global skin cleansing and oral care unit, Samir Singh, says brands can’t hunt for purpose in the middle of a pandemic.
The focal point of the new campaign, "Reverse selfie", by Ogilvy, is a 60-second film that features an image a young woman has posted on social media.
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