digital media

Aug 30, 2019

Red Cross creates choose-your-own Twitter adventure

Twitter users get to step into the shoes of a Red Cross negotiator.

Sep 27, 2018

Facebook launches advertising on Stories

Ads are already available on sister Instagram Stories platform.

Feb 21, 2018

Sumitomo Corp launches digital media company

The 98-year-old Japanese trading giant plans to use its new investment vehicle to grow overseas and take advantage of changing media consumption at home.

Nov 10, 2017

Japanese advertisers start to take transparency into their own hands

Just over a year since it emerged that Dentsu systematically overcharged clients including Toyota for digital work, we ask a digital media auditor if anything has changed.

Sep 25, 2017

Essence's former Japan head to lead Sumitomo's digital expansion

Daizo Nishitani will lead the conglomerate in its digital media ambitions.

Nov 1, 2016

Facebook defends 'ethnic affinity' ad targeting

Facebook has been criticised for allowing advertisers to discriminate between users in ad campaigns based on their "ethnic affinity".