digital media

Sep 27, 2023

The echo chamber effect: How algorithms shape our worldview

While we hold information at our fingertips, it’s also becoming essential we know how to be responsible with it. By challenging our own biases and actively seeking diverse perspectives, we can break free from the confines of the echo chamber and promote intellectual growth, argues PR Concierge's Sruthi Dhulipala.

Sep 12, 2023

Third of brands to boost programmatic DOOH spend in next 18 months

Survey was conducted among 1,200 advertisers and agencies.

Jul 11, 2023

Is the metaverse dead or is it just under construction?

Weren't we all supposed to be donning goggles and meeting up in virtual cocktail bars in an augmented reality parallel world by now?

Mar 14, 2023

Unleashing data's superpowers for the Korean market: GA4 and CDPs

MediaMonks' Isabel Han deep dives into how Korean brands are using the latest tech tools to gain valuable marketing insights. Plus, shares tips on overcoming adoption challenges.

Feb 21, 2021

The view from Down Under: does Australia point the way for a return to IRL brand events?

Despite low numbers of Covid-19 cases, Australia is experiencing a downturn in brand experiences.

Sep 22, 2020

Havas Media extends social equity marketplace to the UK

After reporting success with a similar scheme in the US, the group wants to make it easier for advertisers to buy digital media that targets underrepresented audiences.