digimind
As the pandemic prolongs, here's how marketers need to rethink their plans
Three market watchers—Nielsen, Digimind and Euromonitor—provide some fresh insights on how consumers are thinking, acting and spending.
Game on: Nuances crucial to tapping captive esports audiences
TOP OF THE CHARTS: In the middle of the COVID-19 pandemic, here's how brands can capitalise on the esports explosion.
Social Spotlight report illuminates the ☺ and ☹ of APAC’s most visible brands
Produced by Digimind in partnership with Campaign Asia Pacific, the research dives deeper in social media trends among Asia’s Top 100 Brands.
SEA e-retailers spoken about, not to, on social media
Vast majority of people taking part in social-media conversations about e-retailers in three leading Southeast Asian markets do not interact with the brands themselves, according to Digimind’s latest report.
JWT, We Are Social, Mindshare top Singapore agencies on social media
A new report from Digimind also found that Facebook is the preferred channel for all agencies operating in the Lion City.
AIA, Manulife and Prudential top SEA social media: Digimind
A new report by Digimind looks at 21 B2C insurance brands in Southeast Asia and evaluates their social media standing.
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