CMOs from P&G, Spotify and HDFC were part of a panel moderated by Leo Burnett's Dheeraj Sinha on day two of Spikes Asia X Campaign
With brands taking digs at competitors openly, Campaign dives in to find out the reason, the impact, the legalities and whether brands wars are in for the long haul…
Experts believe that brand Big Bazaar can only get stronger under Mukesh Ambani by pairing an iconic brand with Reliance Retail’s powerful back end systems.
Account won post a multi-agency pitch
Sinha was previously regional planning director, Asia, at Bates India.
MUMBAI – Dheeraj Sinha, Bates’ India-based regional planning director, has resigned from the agency.
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