David Mayo to lead biz dev at Jakarta-based GetCraft
The ad agency veteran sees potential for creative vendor platforms to redefine the marketing industry's workflow process.
UPDATED: David Mayo resigns from Ogilvy
The Malaysia CEO says the decision was "less about Ogilvy and more about me", but also has some thoughts about the big-agency model.
Redefining creativity: From owning to sharing
The challenges the industry currently faces mean new perspectives on creativity are needed, says David Mayo, CEO of Bates CHI&Partners. Agencies must move past the notion of the best-executed ad idea and embrace innovation, collaboration and storytelling.
Graham Kelly to serve up inspiration as Bates CHI & Partners ‘guest chef’
ASIA-PACIFIC - Graham Kelly, the former regional ECD of Isobar, is to join Bates CHI & Partners for a period of six months as what the agency terms a ‘guest chef’.
Acclaimed film producer Lord David Puttnam on creativity and education
David Mayo, CEO of Bates CHI&Partners, speaks with the renowned film producer and education advocate about creativity and collaboration.
Marvel legend Larry Hama's advice on collaboration
David Mayo, CEO of Bates CHI&Partners, speaks with Larry Hama and asks the legendary Marvel writer/artist/editor for some advice on creativity and collaboration.
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