TAIPEI - China Trust Bank (CTBC, 中國信託商業銀行) has invited ADK, David Advertising and McCann Worldgroup to attend a creative pitch.
TAIPEI - Dentsu, David Advertising, Ideata and the incumbent agency Leo Burnett have been invited to join a creative pitch for Yahoo's e-commerce business, according to industry sources.
TAIPEI - David Advertising has confirmed winning Eva Air's creative pitch ahead of JWT and United Advertising.
TAIPEI - Maggie Chao, former vice president and decade-long employee of David Advertising Taiwan, has become the general manager of Bates Taiwan. She came on board on 1 November.
TAIPEI - Former Y&R and Wunderman Taiwan general manager Alice Hsu is joining David Advertising Taiwan as managing director from 1 September. The agency’s general manager Tricia Liu will also take on the role board director.
TAIPEI - Leo Burnett Taiwan has won the China Airlines (CAL), creative account, ending a decade-long relationship between the leading Tawain airline and incumbent agency David Advertising.
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