TOP OF THE CHARTS: Hakuhodo study says consumer confidence is recovering, but shopping behavior remains half-hearted.
Killing off the hazardous flagship is just the beginning of what has become the brand’s biggest crisis to date, say industry experts.
SPIKES ASIA - Campaign Asia-Pacific’s day-three seminar drew three renowned creatives into a thought-provoking discussion on the factors that lead to confidence.
SINGAPORE – Consumers are less concerned about slow growth and have regained confidence, according to the latest Mastercard Worldwide Index of Consumer Confidence.
HONG KONG - Advertisers in Hong Kong are reinvesting their money to meet an increasing demand from consumers as the economy picks up, according to the Nielsen's latest Global Consumer Confidence Study.
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