chatgpt
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Are search engines evolving into personal assistants?
Gen AI is reshaping search in three specific ways, and advertisers need to adapt to a new ‘cross pollination effect’, Forrester analysis finds.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Will AI chatbot advertising disrupt adland?
With the rapid rise in popularity of chatbots like ChatGPT and Perplexity, Campaign explores the impact of an advertising model, and competition with major players like Google and Meta.
The world isn’t a studio Ghibli film (yet), but it’s trying to be
What's behind the current Studio Ghibli obsession? Here’s everything you need to know about the AI trend giving the world a Ghibli glow-up—magical fields, glowing skies, and a side of ethical chaos.
OpenAI launches ChatGPT image-generator
The latest iteration of image generation from OpenAI seeks to address many of the flaws in AI-powered visuals.
SearchGPT: How to adapt for the AI search engine era
Welcome to a new chapter in content marketing. Late October marked the debut of OpenAI’s artificial intelligence-driven engine, transforming the way we think about search optimisation.
X to rival ChatGPT by testing a free version of its AI chatbot
Several app researchers and users report seeing the free version of X’s AI chatbot, Grok, being made available to people across certain regions.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpeg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
