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Let's chat(GPT) about NDAs
Right now, the PR industry is awash with discussions about artificial intelligence – for some, it’s the end of the world as we know it and for others, it’s the answer to their prayers.
Dear creative partner, it's over: I'm leaving you for AI
Can artificial intelligence replace the human relationship between creatives?
Beyond ChatGPT: What's next for AI and the marketing industry?
Generative AI technologies like ChatGPT, Midjourney, and Dall-E have already impacted the marketing industry. But beyond these well-known tools, we explore other ways agencies and marketers use AI and how it might change the industry in the long term.
How ChatGPT and Web3 will open a new can of worms for advertising transparency
Evolving technologies such as generative AI and blockchain decentralisation will create a minefield for advertising fraud, according to TrafficGuard's Patricia Freijo
Sprout Social rolls out AI-powered features
The company is building on the platform’s proprietary machine learning and automation capabilities.
Embracing AI-generated content, BlueFocus will replace human copywriters and creatives
Top Chinese marketing agency BlueFocus's share price spiked on the news, adding concerns about job cuts and AI-related unemployment in the marcomms community.
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