Dentsu
Creative Minds: Dou Chen wants to dine with her grandmother, Justin Bieber, and Bill Gates
Meet Dentsu Creative's Gen Z copywriter in China who loves anime culture and has a real name similar to a nickname, ‘Dou’, which means bean in Chinese.
The rise of indies amid Japan's advertising oligopoly
Amid the vast expanse of Japan's advertising landscape dominated by giants like Dentsu, Hakuhodo and ADK, independents are mushrooming. These David-like contenders may lack the colossal budgets of their Goliath counterparts, but they wield a different kind of power—one fueled by strategy, resilience, and agility.
Global new business spotlight: Publicis dominates with four major wins
While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side.
What do you do if you're Dentsu?
As a growing divergence in financial performance between Japan and the rest of the world emerges, Ian Whittaker explores if it's time for Dentsu to evaluate whether or not to keep its international assets.
Global chief financial officer departs Dentsu after 20 years
A string of senior executives from outside Japan have departed after Wendy Clark and Jacki Kelley left.
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