AB InBev

Dec 11, 2019

Should agencies do more together to stand up to unreasonable client demands?

AB InBev is reported to be running cost-cutting 'auction' for global media review.

Dec 8, 2019

AB InBev demands 'punishing payment terms' in upcoming global media review

"I would not be surprised if some major media agency groups got together and agreed to reject this brief."

Mar 14, 2014

AB InBev pitch: AKQA grabs Budweiser, IM2.0 holds Harbin

SHANGHAI - Budweiser’s social-media and digital accounts go to AKQA, while Anheuser-Busch (AB) InBev’s incumbent, VML IM2.0, retains the Harbin account.

Dec 6, 2013

AB InBev calls digital and social pitch in China

SHANGHAI - Anheuser-Busch (AB) InBev is conducting a digital and social pitch in China, to which it has invited a number of multinationals and local agencies including current partners VML IM2.0, Isobar and VGO, Campaign Asia-Pacific has learned.

Oct 31, 2013

Creative agencies await pitch result for AB InBev's Sedrin Beer

CHINA - AB InBev has held a creative pitch for its Sedrin Beer brand in China, in which incumbent agency JWT, plus The Gate, Y&R and Bravo participated.

Sep 3, 2013

AB InBev calls creative AOR pitch in China

SHANGHAI - Anheuser-Busch InBev has shortlisted agencies for its creative AOR pitch in China, scheduled for September.