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yougov brandindex

January APAC advertiser of the month: Kia, trivago and Woolworths

yougov yougov brandindex

The three brands lead in advertising awareness gains in Australia this month, with Kia's campaign launched for the Australian Open dominating public attention.

Price-gouging in Aussie supermarkets: Where does consumer loyalty lie?

aldi australia coles fmcg supermarkets woolsworth yougov brandindex

As supermarket price wars heat up, Woolworths and Coles are losing ground to Aldi, according to data from YouGov.