Apple retains the world’s most valuable brand tag for the 13th straight year, Interbrand report reveals a 4% slide in value as Microsoft, Amazon and NVIDIA are right on its heels.
True
top brands
Apple keeps crown as world’s top brand, even as value slips
100
brand value
interbrand
top brands
How top brands adapted to the changing tides: Three insights from a new china consumer index
changing tides
china
consumer index
top brands
A new index from Peking University with support from Alibaba’s Taobao and Tmall Group reveals how China’s savvier shoppers are reshaping the rules—and how agile brands are winning with performance, precision, and niche positioning.
What brand building will look like in 2023
advertising
asia
brand
top brands
To mark the 10th annual Asia's Top 1000 Brands study, we decided to look 10 years forward and ask some outspoken industry insiders for their predictions about brand-building in 2023.
Asia's Top 1000 Brands: Asian brands boosted by new sense of pride
asia
branding
marketing
top brands
Local names are making a comeback amid resurgent nationalism and protectionism, while Western heritage brands lose lustre.
Asia's Top 1000 Brands: Ten years of brand building in Asia
asia
samsung
social media
top brands
The changing fortunes of top performers tell the tale of shifting consumer tastes and customer engagement in the early years of the Asian century.