The Future of Strategy 2025 report finds 80% of global strategists see their discipline at a crossroads, despite rising client demand.
True
strategists
Strategy at a crossroads: WARC report reveals the discipline’s identity crisis
lena roland
strategists
warc
Strategists need to be the first creative eyes on every brief
advertising
planning
strategists
strategy
By
Gen Kobayashi
Strategy isn't just a science, it's also an art.
Royal Plaza on Scotts appoints Click True to handle social media in Singapore
media
singapore
social
strategists
By
Staff Reporters
SINGAPORE - Click True has been appointed as the social media strategists by Royal Plaza on Scotts to roll out digital campaigns across Singapore, Malaysia, Thailand, Philippines, Indonesia and Australia.